South African digital insurance company Pineapple has been selected as an Endeavor Outlier, placing it among the top 10% of high-growth companies in Endeavor’s global network of entrepreneurs.
The recognition forms part of Endeavor’s 2026 Outliers cohort, an invite-only group made up of 238 companies from more than 50 countries. The programme highlights businesses showing strong revenue growth, market expansion, and the ability to scale successfully in difficult or fast-changing environments.
Pineapple earned its place alongside major African technology companies including Flutterwave, LemFi, Moniepoint, and Moove, all of which are recognised for building technology businesses with international reach.
Founded by Marnus van Heerden, Ndabenhle Ngulube, Sizwe Ndlovu, and Matthew Smith, Pineapple operates a digital-first insurance platform designed to simplify insurance through faster claims processing, improved transparency, and a mobile-based customer experience.
The company gained significant attention in 2023 after raising R400 million, one of the largest insurtech funding rounds in Africa. While Endeavor does not publicly release detailed financial figures for selected companies, Outlier status confirms that Pineapple met strict internal benchmarks linked to revenue growth, scale, and long-term business performance.
Endeavor supports founders building scalable businesses in emerging and complex markets. Companies selected into its network go through a rigorous review process led by experienced investors, founders, and business operators. Successful founders gain access to mentorship, strategic advice, and investment support through Endeavor Catalyst.
In South Africa, Pineapple joins a small group of companies that have previously reached Outlier status. These include GoTyme Bank, Onafriq, Hello Paisa, and Go1.
The 2026 programme grouped companies into different tiers based on revenue and compound annual growth rate over a three-year period. Some companies also qualified by reaching valuations above $1 billion.
Endeavor also considers non-financial factors during selection, including resilience, leadership, and a founder’s willingness to support other entrepreneurs within the network.
Pineapple’s inclusion reflects the growing presence of African technology companies in global business and investment networks. It also highlights how startups from the continent are increasingly building products that compete beyond their home markets while addressing local financial and insurance challenges.
